There's no shortage of resources to help people change their health behaviors
-- but far too often, these resources aren't accessible in underserved
communities, says physician Priscilla Pemu. Enter "culturally congruent
coaching," a program Pemu and her team developed to help patients with chronic
diseases monitor their health with the assistance of a coach from their
community. Learn more about how this approach transcends language and cultural
barriers -- and could potentially transform health care in America.